Chicken is a rich source of protein, indispensable for growth and strength.

A'Saffa Foods to Exhibit is strength in Gulf food 2017 Exhibition

Posted on Jan 26, 2022

A’Saffa Foods, Oman’s largest fully integrated poultry producer, and the biggest Snack food and allied food producer is delighted to announce that they will be participating in ‘Gulfood 2017’, the largest food exhibition in the region that will take place from 26th February to 2nd March 2017 at the Dubai International Convention and Exhibition Centre, Dubai. Visitors and delegates at Gulfood will be able to meet A’Saffa Foods representatives, gain first-hand information about the brand’s products and enjoy samples of tasty, satisfying Halal chicken and snacks at stall number R-G48, Oman Pavilion, Sheikh Rashid Hall.

Having already achieved leadership in most poultry product categories it has entered into in the Sultanate; A’Saffa Foods has succeeded in gaining a good reputation through uncompromised quality, stringent manufacturing standards and conformity to international specifications. The company is accredited and certified by the highly recognized international certifying body TUV, and is certified for ISO 9001:2008 - Total Quality Management System, ISO 14001:2004 - Environmental Management System and HACCP - for Food Quality and Hygiene.

Sidhartha Lenka, Head of Marketing and Sales of A’Saffa Foods said: “Gulfood will be the ideal presentation platform for our products and the newest developments that have been made over the last year. We are confident our participation in this exhibition of international repute will be a success, and will help us strengthen our presence in the Middle East and North African markets further, by reinforcing the relationship we have with existing clients; and, at the same time, introducing our brand to other entities in the market, helping us establish new contacts. We will keep working hard to continue offering quality products and adapting ourselves to the specific needs of the region.”

A’Saffa Foods will be using their participation in the exhibition as an opportunity to promote “A’Saffa”, “Khayrat”, “Taybat” and the recently launched “Ekhtiari” value-added snack food products that are produced at the state-of-the-art, highly automated processing plant in Muscat. Some of the popular products under the snack food range include Zingle chicken fillets, Chicken Franks, Chicken Mince, Chicken Breaded Burgers, Chicken Fillets, Chicken Fingers, Chicken Nuggets, Chicken Spring Rolls, Chicken Samosas, Beef Burger and Beef Mince, and other delicacies that cater to a larger section of society.

It is noteworthy that A’Saffa fully integrated farm is located in Thumrait on a 40-square kilometre area. Only the best quality fertile eggs from the Parent farms are selected for the hatchery, to ensure that the best chicks go on to the A’Saffa bio-secured farms, where they are raised in a clean, cage-free, ultra-hygienic and climate-controlled diseases free environment. Here, they are raised on a nutrition-rich 100% natural feed of yellow corn and soya from A’Saffa’s own feed mill, with absolutely no steroids, no growth hormones and no animal waste recycled feed substitutes. Only when the chicken reaches the desired weight naturally, are they taken from the farms to the processing plant.

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Contact Us

A'Saffa Food S.A.O.G
P.O Box: 3436, PC: 112,
Ruwi, Sultanate of Oman

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