
A’Saffa Foods celebrates National Day by organizing Art Competition and Zingle Party for children in special home
Posted on Nov 27, 2017
A’Saffa Foods has always been dedicated to helping children within the Sultanate with hope and opportunity right from the time of inception, as the company believes that children are an integral part of society and the future of tomorrow. In taking this philosophy forward this 47th National Day – the company’s social outreach program focused its efforts on organizing an Art Competition and Zingle Party for children living in a special home.
A’Saffa Foods also took the opportunity to launch the Atfal club book - ‘10 healthy habits of happy children’ on the occasion, and presented each child with the book. The A’Saffa ‘Atfal Club’ book has been conceptualized with the aim to teach young children the ‘10 healthy habits of happy children’. Having fun illustrations, the book’s age-appropriate, expressive activities can help kids work through and learn ‘10 healthy habits of happy children’ with ease; while providing them with a positive and engaging outlet to express their feelings.
The cornerstone of the Party however, was the Art Competition that was held for the kids that required them to color a drawing of their choice, in A’Saffa’s all-new children’s Coloring Book that was also launched at the event. A’Saffa Foods Coloring Book for kids contains drawings of kid-favorite products from the A’Saffa range such as – nuggets, sausages, popcorn, strips, to name a few. Three children – Hilal, Sara, and Kassim won first, second and third place respectively; and received special goody bags from A’Saffa Foods.
“A’Saffa Foods has a reputation for being committed to the community,” said Sidhartha Lenka, Head of Marketing and Sales, A’Saffa Foods. “That commitment begins, first and foremost, with children. We’re both honored, and delighted to continue working towards putting a smile on their innocent faces through our several child-centric initiatives such as the Zingle Party.”
The Zingle Party included a feast for all the children that included kid-favourites such as Fillets, Drumettes, Lollipops, Popcorn and Strips, under the A’Saffa’s Zingle chicken range. A favorite with families that enjoy crispy and spicy chicken - the A’Saffa’s Zingle chicken range is quick and convenient to cook, and is hygienically processed from the purest, premium natural ingredients and aromatic spices. The range has been produced using the latest research and studies, making a crispy and spicy dish whilst keeping in mind the brand’s tasty, healthy, 100% natural and pure stance.
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